Chakra Efendi gets all nostalgic in latest clip, 'Grow Up'
Chakra Efendi shares the visual accompaniment to latest single 'Grow Up', shot on Super 8 film by Australian photography powerhouse, Savannah van der Niet (aka Savvy Creative).
The second studio-recorded single from the prolific Brisbane-based, Sunshine Coast-raised artist is a driving, melancholic slow-burn, ruminating on impending adulthood and leaving behind a youth spent in suburbia. 'Grow Up' follows Chakra Efendi's debut single, 'Waste of Space' and sees the artist wading back into the coming-of-age themes of its predecessor. Where 'Waste of Space' revels in a shifting adolescent identity, 'Grow Up' reluctantly waves it goodbye. Mulling over the peculiarity but ultimate mundanity of being young, Chakra Efendi says the track is a "a warning to a younger version of myself, isn't hindsight a killer?"
Directed, shot and edited by Savannah van der Niet, she explains, "We wanted to convey a relatable experience of youth, especially to a Brisbane audience. I wanted the camera to feel as though it was a friend walking with Chakra and the band, killing time and somewhat aimless."
18-year-old Chakra Efendi has built a dedicated following in pockets around the globe with his uniquely forthcoming, noise-tinged brand of lo-fi pop, attracting streams of 100K+ on a series of demos on SoundCloud. 'Grow Up' and previous single, 'Waste of Space' have received strong online and radio support with adds to FBi rotation, play on triple j's Home & Hosed and Double J. Chakra Efendi’s output of sullen-yet uplifting soundscapes and heavy-lidded lyricism speak of a compelling musical project teetering on the precipice of catching fire.